Concert and Charity: Operating Da’wah Activism through Maher Zain’s Pop Culture Industry
نویسندگان
چکیده
Maher Zain is an icon of Islamic pop culture with the largest market share in world. Indonesia constitutes Zain's fan base multiple platinum awards and recorded million copies album sale. rise to fame coincided shifting conventional authority, which turned from Kiai or Ulama popular Muslim preachers. These preachers seek aspirations Islamism social political movements through da’wah institutions they lead. This article aimed examine intersection between industry, as a leading singer icon, strategies activism Indonesia. research found that utilize their charitable activities, philanthropy da'wah legitimize capitalize on popularity Indonesia, by playing role capitalistic mechanism music industry. operate industrial mechanisms for benefit even become advantage midst struggle Islam
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ژورنال
عنوان ژورنال: Jurnal pemberdayaan masyarakat
سال: 2021
ISSN: ['2580-863X', '2597-7768']
DOI: https://doi.org/10.14421/jpm.2021.052-04